What does cleaning up coastal areas have to do with designer glasses? How can homeless people get jobs in a pizzeria? How do you create a service for businesses provided by blind people? These aren't rhetorical questions, but rather concrete examples of brands born by putting people and the planet first.

The role we play as consumers is fundamental in promoting responsible consumption, but even though awareness and determination are geared toward generating a positive impact, it's sometimes difficult to find how and where to consume products and services that are better for people and the planet. These are some of the places where you can find Positive Impact Companies.

Positive impact brands are those that recognize that business success is measured not only by financial returns, but also by the impact they have on people and the planet.

There are strategies, tools, and methodologies that allow us to transition from traditional companies and businesses to businesses with a positive impact on people and the planet. But to embark on a path of impact, the key is to ask the right questions.

We know them. We see them. We consume them. However, we don't know how they're built. Jessica Oyarbide is going to tell us how the brands we live with every day are created. But she won't stop there; she's going to delve into brands with impact. Those that are changing the way we do business. Those that, beyond generating profitability, seek to generate a positive impact on the planet 🌎 and people 👨👩.